Liquor Lyle’s

Liquor Lyle’s

Uptown Minneapolis boasts some of the best contemporary restaurants in town. However, while there’s a time and a place for noveau cuisine, there’s also a time and a place for a boilermaker. Liquor Lyle’s is one of the great symbols of Minneapolis dive bar culture. To give their great tradition its due, I created several spec ads that celebrate what Lyle’s decidely “is” by calling out what it definitely “isn’t”. Simple, without pretention,  and lovingly sarcastic, they’re perfect for the person who, really, just wants a drink.

  • During my time at the…

  • Yes, MetaRent.com is a figment…

  • When eatiply considered advertising on…

  • On my list of favorite…

  • Located in the Hennepin Theater…

  • During our work on American…

  • Two years ago, I was…

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